Broadcast Reach prides itself on delivering high-quality media and presentation skills training to companies, sports clubs, organisations and individuals. We are privileged that broadcasting legend Tom Watt is part of the Broadcast Reach team - and is available to deliver…

When we listen to podcasts, we can take for granted the work that's gone into producing the finished article we consume. It might come across as two people who casually picked up some microphones, clicked the record button and started…

Podcasts are a powerful broadcast PR format that have grown exponentially in the last decade. From commuters to runners, people often make mundane tasks more enjoyable by listening to their favourite shows. It's led to an audio broadcast revolution, and…

It can be a challenge to identify the best places to promote and highlight who you are, what you do and why there is value in listening to what you have to say.  This is especially true if you have…

Broadcast PR is an effective way to present a brand, service, product, organisation or individual in an appealing way to a targeted audience. One of the best ways to secure good coverage is to create a story that will grab…

Radio listening audiences continue to rise and remains one of the most far reaching and influential broadcasting platforms available.  Recent data from RAJAR (Radio Joint Audio Research) shows that in the last quarter of 2022, 89% of the adult population…

A well-crafted broadcast news release can reach a vast audience quickly - but only if coverage is achieved.  A broadcast news release provides an opportunity for an organisation to showcase their message, story or brand in a concise and captivating…

Broadcast PR can be one of the most powerful tools in a marketing and communications strategy. The most challenging aspect is not just about getting your story on air though.  Securing radio and television coverage is one thing, but are…

The competition to earn broadcast coverage is fierce in today's crowded media landscape.  Broadcast journalists, producers and editors are inundated with pitches from broadcast PR professionals, businesses and individuals looking to secure precious broadcast opportunities. This is known in the…

We have previously written in these blog posts about the prominence of podcasts as a widely consumed form of entertainment and education. Interestingly, the rise of concepts such as YouTube Shorts, time-limited Instagram stories and Snapchat have coincided with the…